Thursday, September 15, 2011
Press release services; traditional yet still effective
Some individuals view press release distribution services as an ancient method that is no longer in need nor is it effective. However, this is entirely false, it is merely because of the advances in technology that people feel the need to over look traditional methods such as press release services. Nevertheless, a press release can still bring a whole host of advantages to those using it and I would certainly recommend the utilization of one. A press release distribution can be an alternative method to advertising. Advertising is extremely expensive, so why pay all of that money when you could reap the exact same benefits from a press release submission? If a press release is written to a high standard it can attract a whole host of people interested in your business or company, and these people could also be potential customers. The power of a press release is not to be underestimated, all it takes is for one person to find interest in it, then the power of word of mouth will prevail. You may find that large companies such as national newspapers come across your press release and find interest in it, they may then decide to post it or run a story on it in their next newspaper. As mentioned traditional advertising is very costly. However this is not the case for a press release, which will cost you little or nothing. If you have someone already established in your company who is capable of writing a press release then you merely have to assign them to do it. However, if there is no one who is capable of doing one then the only cost you will have is paying an individual to write you a press release. Unless you are going to be releasing tons of press releases on a daily basis there is no need to hire someone full time for this job. Instead I would highly recommend taking advantage of the masses of freelancer websites on the internet and paying someone to write your press release submission, you will find people are willing to work for a very competitive rate. All in all press releases entail great advantages and just because they are an old method does not mean they are not any good. They will save you a lot of money and still be as effective as current advertising is. søgemaskineoptimering |
